Every business can benefit from more exposure. Because of current trends, harnessing the power of a great Google Places listing is almost becoming a necessity.
Statistics indicate that more than 50% of all internet/mobile phone searches conducted in 2010 were looking for information pertaining to a local business.
As a result, it has never been more important to ensure that you build a strong and meaningful presence for your business on the web.
This includes the necessity to optimize your website for the search engines AND harness the power of local business listings, like Google Places.
While it is free to create your Google Places listing, there is a lot to know. I’ll do my best to show you how to either create or claim your listing. I’ll also give you some helpful tips designed to help your Places Page rank well for the keyword terms you are targeting.
The world of web design is complex and fraught with misinformation. Chief among them is the belief that most web designers have a solid understanding of Search Engine Optimization (aka SEO).
In truth, the exact opposite is true. Most web designers know very little about SEO and this includes those with college degrees in Website Design.
A friend of mine received a Bachelor’s Degree in Web Design from a reputable University. When I asked her what she was taught concerning SEO she replied… “Not much.”
They gave her their definition and spent a little time explaining the basic concepts. However, they weren’t actually trained in the art and science we call SEO. They were told that work should be performed by an individual/company that specialized in Search Engine Optimization.
I agree with this as web designers are “artsy” by nature and not best suited to things that are highly technical. That’s not to say that there aren’t some who are good at both, just that it’s probably the exception rather than the rule.
The real problem is that most clients know little about the web design process and mistakenly believe that their web designer has optimized their site for the search engines. As many web designers forget to discuss the topic with their clients, the site is put live without being optimized.
To improve your chances of having a website that is well-optimized for the search engines, it’s important you understand that you just can not assume that your web designer took care of it for you.
We will do a complete analysis of your site for both on page and off page SEO factors, evaluate your Google Places status and make any necessary recommendations or corrections to make sure that you will rank well in the search engines.
Contact Us Today to see how fast we can help you get more customers into your business by utilizing these technologies.